Prime Video Urges Fans to Avoid Set

Prime Video has asked fans of The Summer I Turned Pretty to stop showing up at filming locations, warning that the crowds now pose safety risks and interfere with production.

The message lands as enthusiasm around the series spills beyond screens and into the real world. Fans often travel to sets to catch a glimpse of cast members or scenes in progress, but the company says that behavior has crossed a line. According to reports, visitors have disrupted filming and created what Prime Video described as “real safety concerns.”

Prime Video says fan visits to the set create real safety concerns and disrupt filming.

The warning highlights a growing tension in modern fandom: the closer audiences feel to a show, the more likely some are to treat production spaces like public attractions. That may reflect passion, but it also puts pressure on crews trying to work on tight schedules and controlled sets. Entertainment companies increasingly rely on secrecy, timing, and security to keep productions moving, and even small disruptions can ripple across a shoot.

For viewers, the request draws a clear boundary between supporting a show and intruding on its production. Reports indicate the concern does not center on fan excitement itself, but on the practical consequences when large numbers of people gather near active sets. The company’s statement signals that production access remains off-limits, even for devoted followers.

What happens next will matter for both the series and the broader relationship between studios and audiences. If fans respect the request, filming can continue with fewer risks and delays. If not, productions may tighten security further and become even less accessible, reshaping how today’s most engaged fan communities interact with the shows they love.