Lady Gaga and Doechii storm into “Runway” with the kind of swagger that turns a music video into an event.

The new clip, directed by Parris Goebel, leans hard into sass, spectacle, and high fashion, pairing the two artists with a visual world built to match the song’s title. Reports indicate the video arrives as more than a standalone release: it also connects directly to 20th Century Studios’ upcoming film, “The Devil Wears Prada 2,” giving the track a clear place inside a much larger pop-culture machine.

“Runway” lands at the intersection of music, cinema, and fashion — and it knows exactly how to work that angle.

According to the available details, the song appears during a behind-the-scenes sequence set during Milan Fashion Week, as models get ready. That setting matters. It anchors the collaboration in one of fashion’s most recognizable arenas and gives the song a natural home inside a story world built around image, ambition, and performance. Even without more plot specifics, the placement signals a deliberate effort to fuse the film’s fashion pedigree with the star power of both performers.

Key Facts

  • Lady Gaga and Doechii released the music video for their collaboration, “Runway.”
  • Parris Goebel directed the video.
  • The song features in 20th Century Studios’ upcoming film, “The Devil Wears Prada 2.”
  • Reports indicate it plays during a Milan Fashion Week behind-the-scenes moment as models prepare.

The timing also reveals a smart entertainment strategy. Studios and music stars increasingly build these crossover moments to stretch attention across platforms, but this release has a distinct advantage: the concept fits. Gaga brings a long-standing bond with fashion imagery, while Doechii adds a sharp, contemporary edge that keeps the collaboration from feeling purely nostalgic. Together, they give “Runway” enough attitude to sell both the song and the world around it.

What comes next will likely determine whether “Runway” becomes a stylish side note or a genuine cultural spark. If the video gains traction and the film delivers on its fashion-world promise, this collaboration could become an early signal of how “The Devil Wears Prada 2” plans to present itself: glossy, self-aware, and built for conversation. For now, the message feels clear — Gaga and Doechii have stepped onto the runway, and they want the spotlight to follow.