Disney and the Country Music Association have secured a long-running television partnership for another stretch, extending their broadcast and streaming agreement through 2032.

The deal covers the CMA Awards along with two familiar companion specials, CMA Fest and CMA Country Christmas. The previous agreement with ABC was set to expire this year, so Tuesday’s announcement removes any immediate uncertainty around where those events will land. It also deepens a relationship that reports indicate has already spanned two decades.

The extension keeps one of country music’s biggest annual showcases tied to Disney’s broadcast and streaming machine for years ahead.

The new pact does more than preserve the status quo. According to the announcement, the six-year extension expands the arrangement beyond traditional broadcast, reinforcing Disney’s broader push to connect live events with streaming audiences. That matters in an entertainment market where awards shows and music specials now compete across both linear TV and on-demand platforms.

Key Facts

  • Disney and the Country Music Association extended their agreement through 2032.
  • The deal includes the CMA Awards, CMA Fest and CMA Country Christmas.
  • ABC’s previous agreement with CMA was due to expire this year.
  • The extension builds on a collaboration that reports indicate has lasted about 20 years.

For Disney, the renewal protects a dependable live-event franchise at a time when real-time viewing still carries unusual value. For CMA, it preserves a major national platform and wider distribution across Disney’s ecosystem. Neither side framed the move as a reinvention, but the timing suggests both see stability and scale as essential assets in a fragmented media landscape.

What comes next will matter beyond country music fans. As media companies fight to hold live audiences and convert them into streaming viewers, deals like this show where the industry sees durable value. The immediate result is clear: the CMA’s marquee shows stay with Disney through 2032, and the larger test will be how aggressively that partnership grows across broadcast and streaming in the years ahead.